
Small businesses at times seems to be ignoring many a thing, by just treating them as one more jargon in this new age of super complicated words and synonyms.
Process Re-Engineering can be a game changer to businesses, as it can perform miracles on a failing or stagnant company and open new doors for a company on steady path of growth. However, the process is tricky and needs some pain-killers to supress the pain of change and pain of tearing down what we are used to and feel comfortable with.
If ignoring this was a mistake, the next big mistake could be to settle for a cheap and basic process re-engineering tool in absence of an expert guidance. It could be that you tried saving a cent and lost a dollar.
We at Synergeze Consultants Private Limited, help businesses to implement the changes in an ongoing manner without effecting the current operations in any way and yet delivering the desired results. To learn more about our standardised approach which is customized for every single business please reach out to us.
If you wish to be more profitable and save on all forms of costs –
Your destination is our name – Synergeze Consultants Private Limited.
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Is it that personal & professional branding all about a one time effort of creating logo and profile ? Does it really help and is it useful for business growth ?
Let me tell you 2 things –
~ To be saleable you need to be visible &
~ People buy you first, before they buy your products or services.
Branding (personal or professional) is not only about logos and profiles, rather it is a continuous exercise to improve on your attributes on display to the world. It is all about how you conduct yourself, how you treat your brand, how you make your brand reach out to people on a continuous basis, how you contribute to the surroundings around you and lot more. All this contributes to the VISIBILITY (in a positive way)
Next is making self saleable – branding is also about keeping abreast with the latest changes in the world, knowing your domain in the best possible way, becoming a dependable partner of other’s in some way or the other, making yourself approachable rather than available. This establishes the trust of people on you and then in turn on your products.
Finally, branding is about doing differently to enhance recall value of yourself and your professional brand in the minds of people.
So what is your definition of branding ?